Desperate Housewife, Felicity Huffman, Drifts into DreamLand with TV Moms
By ph. diddy on Feb 20, 2006 in tv online
Beginning today women can follow Felicity Huffman into a dream state as she has mom-to-mom chats with America’s beloved TV moms — Carol Brady, Lily Munster and June Cleaver. Dove, the global beauty brand, is premiering three groundbreaking Webisodes to launch its new Calming Night product collection. Directed by Penny Marshall, each Webisode shows Huffman as she is literally transposed into the Brady, Munster and Cleaver households. The Webisodes are available at http://www.dovenight.com through Apr. 9, 2006.
Thanks to an evening shower with Dove Calming Night body wash, Huffman drifts off to a dream world where she finds herself living in classic episodes of “The Brady Bunch,” “The Munsters” and “Leave it to Beaver.” As Alice departs for vacation, Huffman arrives on scene to take care of the Brady sextet. At 1313 Mockingbird Lane, she discovers her own little monsters are not nearly as creepy as the Munster family. After meeting ‘the Beav’ she learns that he is not as charming as he seems. Sometimes it takes being in someone else’s shoes to realize that life is not always as easy as it looks.
Before waking from each dream, in which Huffman learns that the grass is not always greener on the other side of the TV screen, the iconic moms reveal their daily survival secrets. Carol Brady has Alice to help her manage the clan, Lily Munster has Grandpa’s potions and June Cleaver has her pearls. You see Huffman escaping stressful situations at the beginning of each Webisode by taking a nighttime shower. It is a great way for busy women to pamper themselves and ease into a restful night’s sleep.
“Women everywhere can enjoy the relaxing benefits of taking a nighttime shower after a hectic day to help them ease into a better night’s sleep,” said Rob Master, Dove marketing director. “We are excited to partner with Felicity Huffman to help us reach busy women in an innovative and entertaining way while providing them with simple, relatable beauty solutions.”
